About Us
About Us
Toco is a British swimwear brand leading the way in buttery-soft fits and timeless styles and colours. Launched in 2017, Toco is now loved by tens of thousands of women worldwide. Founded by sisters Charlotte and Olivia, and designed in-house by an all-female team in London, every piece is made with one goal: to create swimwear you'll genuinely look forward to wearing.
Our Mission
For too long, women have blamed their bodies for feeling uncomfortable in swimwear, when the problem lies in the design. We're here to change that, creating pieces that fit, support and feel as good as they look.
Our Values
In a world where swimwear brands can feel so exclusive, we're proud to be 'The Approachable Swimwear Brand'. Toco is for anyone who wants swimwear that's gorgeous, supportive and flattering, fun and never frumpy, and cool too. Because it doesn't have to be either/or.
Designed Around You
Every style is fit-tested on real customers in a range of sizes, and we never compromise on fit to make a style work. A swimsuit should fit you, not the other way round.
Quality You Can Feel
Handmade in our family-run European factory in buttery-soft recycled fabric that feels like a second skin, designed to be worn and loved summer after summer.
Community First
For five years, we've invited real customers, not models, into the studio to model every style in every size on video. We're the only swimwear brand we know of that does. See them in our Video Fit Guide.
Solutions Focussed
We never design a swimsuit just for the sake of it. Every piece solves a real problem, from small band, large cup to mid-rise for post-partum mums.
